Mumbai: AI-native shopping assistant startup Zave has raised ₹4.7 crore in a bridge funding round led by Inflection Point Ventures (IPV), with participation from Mucker Capital. The company said the fresh capital will be used to strengthen its AI-powered product, enhance platform reliability and scalability, and advance its artificial intelligence capabilities to support its reported 50% month-on-month growth trajectory.
Founded with the vision of becoming the primary shopping agent for 50 million shoppers globally, Zave operates as an AI-native commerce assistant that understands shopper intent in real time. The platform enables consumers to explore products, compare alternatives, and make informed purchase decisions across India’s fragmented e-commerce ecosystem.
The company said its AI assistant functions across marketplaces including Amazon, Flipkart, and more than 5,000 brand websites and applications, surfacing relevant alternatives, better deals, and product insights while users browse. By reducing the need to switch between multiple platforms for comparison, Zave aims to simplify product discovery and improve shopping decisions through personalized recommendations.
Commenting on the investment, Mitesh Shah, Co-founder, Inflection Point Ventures, said, “The online shopping ecosystem has become increasingly cluttered with consumers constantly switching between platforms to compare products, prices, and reviews. Zave is addressing this challenge by using AI to understand shopper intent in real time, delivering personalized recommendations that redefines convenience and enhances the overall shopping experience. In a short span, the company has demonstrated impressive traction, strong engagement metrics, and growing transaction volumes, validating a clear product-market fit. At IPV, we believe Zave is well-positioned to become a key intelligence layer in the future of digital commerce.”
He further added, “The platform has already demonstrated strong early traction, surpassing 500,000 installs and serving over 50,000 daily active users. Zave powers more than ₹15 crore in monthly commerce transactions through its AI-driven recommendation engine.”
According to the company, Zave has crossed 500,000 installs, serves more than 50,000 daily active users, and currently facilitates over ₹15 crore in monthly commerce transactions through its AI-powered recommendation engine.
Sharing the company’s long-term vision, Hiren Patel, CEO & Co-founder of Zave, said, “There hasn’t been a meaningful breakthrough in consumer AI since ChatGPT. The next wave requires rethinking how people discover, consume, and act on information in an AI-first world, a challenge far more complex than it appears, especially in a fragmented and fiercely competitive industry like commerce. Building for that future demands deep conviction and a willingness to start from first principles.”
The company believes the evolving digital commerce landscape presents a significant opportunity for AI-powered decision intelligence. As of 2026, India’s commerce market is estimated at $130 billion, serving more than 270 million mobile-first shoppers, surpassing the United States, which has approximately 260 million shoppers. Despite the scale of the market, Zave said commerce continues to remain largely transactional, creating an opportunity for an AI-native interface that helps consumers navigate product choices, compare options, and make better purchase decisions.
Zave was founded by Hiren Patel and Ravi Kumar, who bring experience across business growth and technology. Patel previously served as Enterprise Lead at Plum, where he worked on scaling high-growth businesses. Kumar, the company’s Chief Technology Officer, was formerly a Senior Software Developer at Fynd, the fashion technology platform later acquired by Reliance Retail.
Also Read: Why Profitable Startups Stay Invisible
According to the company, the founding team combines operational experience with technical expertise to build AI-driven solutions at the intersection of commerce and financial technology.
For Inflection Point Ventures, the investment adds to its growing startup portfolio. The investment platform said it has invested more than ₹900 crore across 280+ startups to date and backed 16 startups during the first quarter of 2026.